Top E-commerce Platforms for 2017

24Apr
2017

Business industry is experiencing increasing competition day by day. The growing demands of present day consumer are making businesses to innovate and deliver new and powerful features for their platforms.

There are certain upcoming trends that are ruling the ecommerce industry to make it more evolved and responsive. Mobile commerce is one such trend that is steadily surpassing the desktop in product searches. Researches have been conducted, which indicate mobile commerce drives the focus of mobile shopping experience. Last year, Google disclosed that Mobile has surged ahead in terms of product searches and this puts mobile at the forefront of every ecommerce company. Companies are hence, focusing on a “mobile first” shopping experience to stay ahead in competition.

Furthermore, since social media is a big influencer in retail buying decisions, we are seeing an onset of social commerce that makes it extremely convenient for shoppers to buy directly from social media channels, rather than accessing a separate website. This integration between ecommerce and social media shall continue to grow this year as well.

Here the bottom line is, a great user interface and design is definitely important in ecommerce website; however, the present day ecommerce platforms are looking to capitalize on mobile and social commerce to boost their business.

Here are some popular and top e-commerce development platforms that can serve varied businesses most effectively:

#1 Shopify

Shopify can be an excellent choice for the new entrants in the ecommerce domain. For instance, if you wish to expand your physical store into an online business, Shopify is for you! Its stunning designs and focus on mobile and social commerce makes it evolvable to meet growing requirements of online stores. 

Especially for beginners who have conventional requirements, Shopify can be the ideal ecommerce solution. Based on your requirement and usage, you can choose its diverse packages as per your need.

Top Benefits

  • More than 100 store style templates to choose 
  • One can connect their store with Facebook and sell directly through the medium
  • 24*7 support with the help of live chat and tutorials along with Shopify community forum

#2 BigCommerce

BigCommerce is one of the most popular ecommerce platforms and presently has over 55,000 stores. It can cater to businesses of any type and size, and can be the most apt option for those who have zero or minimal technical knowledge.

Top Benefits

  • Includes built-in features like newsletters, coupons, shipping, tax and analytics among lot more.
  • There is no transaction fee
  • Responsive themes offer a smooth mobile experience 
  • One can integrate their store with Facebook, Google shopping, eBay and various other comparison websites

#3 Magento

Magento is considered the market leader among ecommerce platforms. Owing to its reliability and scalability, several brands use this platform for their online stores, which includes Burger King, Huawei, Pepe Jeans among many others. For enterprise level online stores, this platform is the best. 

Magento is an open source and flexible platform and hence businesses must employ competent developers for customization. However, it can be the most optimal choice for enterprise level online business owners who have a high volume of products on offer.

Top Benefits

  • Great user experience, which makes it easy to use and manage
  • Open source platform helps in easy customization 
  • Free extensions help in easy social commerce 
  • Contains an extensive resource library that enables easier store management

#4 YoKart

A relatively newer entrant, YoKart is built with a specialized focus on helping startups to build their ecommerce system with ease. It can work as a one-stop solution for seamless building multi-vendor stores like eBay and Etsy. Currently, the platform doesn’t have any social commerce features; however, it is perfect for stores that have multi-vendor capabilities.

Top Benefits

  • It is a ready to install multi-vendor platform solution
  • The platform is mobile friendly and has a dedicated Android app for marketplaces
  • Contains comprehensive manuals for storeowners and merchants offering multifaceted assistance.

#5 Big Cartel

Big Cartel is perfect for independent workers and small scale home based businesses. Over the years since its launch in 2005, the platform claims to have helped over a million artists in selling their creations over the web. The hosting system is simple and considered the best for creatively inclined home business owners who are entering the ecommerce domain. The platform is an ideal pick for individual artists with its simplistic store and economic pricing features.

Top Benefits

  • Simple to set and manage online store 
  • Facebook access to the online shop
  • Aesthetically designed themes
  • Comprehensive support center with useful tutorials and email support

Mobile and social media sectors are growing and evolving at a rapid speed. Businesses need to keep up with emerging trends to find a place in the market amid aggressive competition. While it is difficult to rank one platform higher than the other is, each has its own diverse benefits and downsides, which justify business choices. When looking to pick the ideal ecommerce development platform, businesses need to understand which ones align with their business goals and objectives. 

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