Startup Technologies – 6 Popular Technologies Used at Startups

Startup Technologies – 6 Popular Technologies Used at Startups


Building an application has become simple and rapid with the advancement in technologies in today’s date. The technology that you need to use in your startup firm depends on the environment your company is i.e. how your work ecosystem remains and on the requirement, you get from the entrepreneur whom you are developing the software for. Every technology has its own characteristics; some may have a drawback for a functionality which might not be present in another technology. Startups generally expect to adapt a technology that is popular, reduces programming load and delivers results quickly. So, the requirement plays an important role in choosing the right technology for you and then find the top software development companies and then selecting the one to do the process. 

Technologies on the other hand are into a war which each other on who will complete the application rapidly and is easy for the developers to learn it. Startups are looking for software with the keywords “flexibility”, “agile methodology”, “Rapid development”, “easy to learn” software that makes development organized and simpler minimizing the cost and time at the same time.   

Here’s a list of the popular technologies that are used at startups which will help you to zero down on what technologies you want to use in your startup.

1. Ruby on Rails

Ruby on Rails

Ruby on Rails - Img source:

Ruby on Rails which was released in 2004 is open source software. Since then, it has been one among the popular languages that are preferred by a lot of startup companies. As the ROR claims, it makes your web development is simplified and fast. ROR makes it easy for the developers to understand it with its simplicity and flexibility. This means that developers can do a lot of great functionalities right off the bat. ROR is an MVC framework that allows efficient ways for building applications at each step of development process. A lot of main components can be generated by ROR instead of typing thousands and thousands of lines of code. Besides, it encourages the use of web standards for data transfer, display and UI. The simplicity of developing an application using ROR makes it easier to modify and maintain the code in future too. ROR has a built-in support for CRUD (Create / Retrieve / Update / Delete) database web apps. This is the reason why Top startup companies in Middle East prefer it since many startups are building these kinds of apps. 

Some of the popular applications built with ROR are Basecamp, GitHub, Shopify, Airbnb etc.

Whether you're looking to build a scalable website for your startup or enhance your existing site, a Ruby on Rails developer can kick-start your next web project. eDesk HUB provides rankings and reviews of the leading Ruby on Rails development companies. Find the best Rails developer for your needs. 

2. Django 


Django Development

Django is yet another free and open source web application development framework that is written in Python. It is also an extremely popular server side application. It was released in 2005 by Django Software Foundation (DSF) which is a non-profitable organization. It follows an MVT pattern. Django also provides an optional administrative create, read, update and delete interface which is an added advantage since most of the applications require this. It boasts on building apps quicker with less code which another feather to its cap. Django provides effective code reusability with its DRY principle, i.e. it lets you reuse the code written for a project in another project. Django is very extensible that its configuration system allows third party code to be plugged into a regular project, provided that it should follow the reusable app conventions.

Eminent websites like Instagram, Pinterest, Disqus, EventBrite were developed with this technology.

Comparing Ruby on rails and Django which are both equally competent with each other and share almost similar methodologies would leave you with one question - Should I choose Ruby on Rails or Django? Here in eDesk HUB we have the answers for that question to choose between Ruby on Rails or Django.

Find Top Django development companies on eDesk HUB. Here listed Django development companies are offering professional Django development services.

3.  Node.js



Node.js is a JavaScript runtime built on Chrome's V8 JavaScript engine. It was released in 2009 by Ryan Dahl. It is a free open source server framework and is cross platform compatible. JavaScript as you know is a client side scripting software run on browsers. On the contrary, Node.js enables JavaScript to be used for server-side scripting. It runs scripts on the server-side to create dynamic web pages before the page is sent to the user's web browser. Node.js uses an event driven, non-blocking I/O model which aids in the development of fast web servers in JavaScript.

Popular giants who use Node.js software is PayPal, GoDaddy, Walmart, IBM, Microsoft, LinkedIn etc.

Node.js is a great solution for you to build applications which needs fast servers like Real time applications, Chat applications, applications that require synchronous operations, real time multi-player games.

Get Node.JS developers & programmers from best Node.JS development companies via eDesk HUB.

4. NoSQL

NoSQL databases emerged because of the exponential growth of the Internet and the rise of web applications.  It was triggered by the demands of large companies like FacebookGoogle, and Amazon which required handling enormous data without compromising on performance. NoSQL databases are increasingly used in large data and real-time web applications. It stores unstructured data like Chats, Messages, Log data, Session data and large files like videos and images which do not fit into the relational schemas of Relational databases. NoSQL takes its advantage over the relational database with its exceptional levels of scale, speed, and data variability. Relational databases were not designed to cope with the scale and agility challenges that the applications used in today’s world has, nor were they built to take advantage of the commodity storage and processing power available nowadays. If your organization requires building applications that can seamlessly process large data like the ecommerce applications, you can go for noSQL without even the slightest doubt. 


NoSQL Databases - Img Source- DZone

According to the google trends, the most popular NoSQL database so far is MongoDB. Other NoSQL implementations include SimpleDB, Apache Cassandra Google BigTable, Apache HadoopMapReduce and Voldemort.

The top Companies that use NoSQL are Netflix, LinkedIn , Mozilla, Yahoo, Facebook etc. 

There’s no wonder that Top startup companies have moved on to NoSQL leaving the traditional Relational Databases behind. 


JSON abbreviated as JavaScript Object Notation is a lightweight data-interchange format. The JSON format is mostly used for serializing and transmitting structured data over a network connection. JSON transmits data between a server and web application It uses conventions that are similar C-family of languages - C, C++, C#, Java, JavaScript, Perl, Python etc. it has been considered as an alternative to XML due to its interoperability and openness. JSON is a text format that is completely language independent JSON is self-explanatory and easy to understand by anyone due to its smaller grammar. The language independency of JSON makes it the most ideal data-interchange language.

JSON is considered as a good option for faster parsing in case you are using lots of JavaScript since there is no need to parse data as JSON would automatically get converted into a JavaScript object.

Coming to the companies that use JSON- almost all top startups in Middle East who commenced after the 21st century uses it undoubtedly

6. Cloud Computing 

Cloud computing is a common word that is well-known in the software world. Cloud computing allows enterprises to get their applications up and running faster by storing and processing their data in either privately owned cloud, or on a third-party server. This improves manageability and lowers maintenance cost. Cloud computing enables information technology (IT) teams to immediately adjust its resources according to its unpredictable business demand.

The advantages of taking up cloud computing is that you can scale up if the computing needs for your business increase and then scale down when there is a decrease in demand. It also saves you from the overhead of server maintenance. In 2013, it was reported that cloud computing had become a highly-demanded service due to its rewards of high computing power, cheap cost of services, high performance, scalability, accessibility and availability. 

Companies that have reaped the benefits of cloud computing are Pinterest, NASA, Airbnb, Quora, Instagram etc. 

The popular cloud service providers include AWS, Rackspace, Salesforce, Joyent, Microsoft, Citrix of which AWS has gained the maximum popularity. 

Wrapping up with some statistics,

Tech Startup Technologies

Startup Technologies Statistics

According to the statistics regarding technology usage by AngelList , the most popular programming languages that startups use are JavaScript, Ruby, Python, and Java and Ruby on Rails is super popular when it comes to popular front end technologies used by great companies while MySQL, Mongo, and Postgres dominate the database side. Top startups in UAE have made use of these technologies to get there. At the end of the day, we too hope that with the list given above, you could choose the apt technology for your specifications. eDesk HUB  assisted services can help you to get the best software development companies as per you need & budget.